The COLMAR stand was built in a form of «monitoring center». Visitors could trace company’s activity on a huge screen that showed all «Colmar» capacities located in the Asian part of Russia. It also described the main projects in the region. The touch screen gave the opportunity to manage the video content and to meet the priority projects at a greater length.
The exposition linked the digital world with the real objects. The transloading terminal starts on the screen and breaks into reality in a form of loading cranes and berths for dry cargo ships. The brutal «coal» style of the stand highlights its feasibility.